A law firm that offers a personal and close treatment to all its clients, to both companies and individuals.

Maribel Aranda provides legal advice in all branches of Law to solve any queries, doubts and problems that its clients may raise, in an efficient and competent manner. They are defined by studying each case according to its particular needs and thus being able to find a tailored solution.

Their philosophy is based on honesty, integrity and professionalism, values that guide every aspect of their work. According to this, they wanted to create a modern, easily recognizable and strong brand that inspires confidence.

Creation of a distinctive visual identity

I started with a series of sketches to define a visual identity that reflects its values and commitment to its clients. These led to the creation of a distinctive visual identity. I designed a clean and modern logo that embodies the professionalism and effectiveness of Maribel Aranda law firm.

To achieve this, the scales of justice were chosen to be strongly associated with the legal system and principles of equity and fairness, scales have long been used as a symbol of fairness, balance and an objective outlook, which makes it very easy to understand what it is all about.

As far as the colour palette is concerned, it is the golden colour that stands out strongly, like the black colour, which gives a classy and effective image.

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